An-yal Adds Immersive AR Experiences to its Suite of Integrated Marcom Offerings

June 16 18:27 2022
An-yal Adds Immersive AR Experiences to its Suite of Integrated Marcom Offerings
An-yal LLC the Tokyo-based digital marketing and creative production agency announce the addition of immersive augmented reality (AR) filter creation that includes in-camera AR games, effects and gesture controls, to its existing suite of integrated marketing and advertising offerings.

By enabling digital objects to be placed into real-life environments, AR filters can open up a world of possibilities to engage audiences and improve perception of real-life in an entertaining and informative way.

AR filters are quick, easy and immersive allowing for endless self expression, and are proven to be greatly effective for reach and brand awareness. 

An-yal CEO and founder, Chioma Anyalewechi, suggests that for lifestyle brands,

“Right now, AR filters are an undeniable opportunity to engage at the deepest level with audiences. AR experiences are uniquely memorable and a powerful way to deliver and retain information, typically achieving 70% higher levels of recall compared with non-AR such as video.”

“This why we’re seeing big brands like Gucci, Netflix, Adidas and H&M continue to create social AR experiences.”

Expert integrated marketing and premium creative production in one.

With long experience developing marketing strategies for big-name brands in beauty and lifestyle, An-yal retains an in-house creative team to concepulize and produce premium and interactive content. The goal is to empower brands with an original and seamless blend of successful marketing strategies and engaging user experiences. This integrated marcom strategy is ideal for global brands in Japan and worldwide that seek:        

• Immersive user experiences, but lack the ability to effectively develop and implement them.                        

• The efficiency of a single agency that can handle marketing, immersive content and bilingual support.

Many brands find it challenging to conduct successful marketing activities in Japan due to a lack of qualified human resources. The use of multiple companies can meet their needs, but is expensive and produces inconsistent results. 

An-yal offers proven marketing management solutions, premium interactive content and bilingual support that can fulfill the unique integrated marcom strategies of global brands in Japan and worldwide.

About An-yal

Established in 2014 by CEO Chioma Anyalewechi, An-yal LLC is a digital marketing and creative production agency that specializes in serving lifestyle brands in the Japanese and global markets. One of the only agencies of its kind in Japan, and led by a UK-born female, An-yal provides end-to-end strategy, planning and execution for large-scale brand communication projects.

Media Contact
Company Name: An-yal LLC
Contact Person: CHIOMA ANYALEWECHI
Email: Send Email
Phone: 00 81 362738526
Country: Japan
Website: https://www.an-yal.com

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